Gordon Hartman Family Foundation
and Morgan's Wonderland
Challenge:
Morgan's Wonderland is an amusement park for special needs children and adults developed by the Gordon Hartman Family Foundation. Hartman wanted to broaden the reach of his foundation and park beyond his ubiquitous television ads.Strategy:
KGBTexas demonstrated the power of social media, showing Hartman how many special needs families share their stories through blogs, Facebook pages and Twitter feeds. We established Twitter feeds for the foundation and park and updated the foundation's Facebook page while building a new Facebook page for the park.Result:
The fan count for the park and foundation continue to grow, as do inquiries about the park from across
the country.
